Having a casual cruise around Boots , ( as you do), looking for things I wanted but didn't need, I came across this Blanx , White shock , whitening toothpaste .Intrigued by it's eccentric packaging and the fact it was on offer, I decided that I would give it a try to decide if the product was a breakthrough or just another gimmick.
Blanx white shock toothpaste claims to whiten your teeth by activating the whitening agents in the toothpaste with light. It seemed only fitting they have created a toothpaste that has a built in blue led light in the lid. The lid can be detached from the toothpaste so the toothpaste can be either used alone or attached to another tube of Blanx White shock toothpaste. The toothpaste itself is only 50 mls so majority of the packaging comes from the bulky led light. When you unscrew the cap the light turns on automatically and the light is supposed to immediately activate the toothpaste and it's whitening properties. The more light the toothpaste gets, the more intense the whitening action!
The test
So to ensure that I gave this toothpaste the fairest chance for testing it's results I used it exclusively , morning and night , until the tube was finished. I finished the tube fully after about 4 weeks. At times, once I had brushed my teeth with the toothpaste, I would hover the light over my teeth for around 30 seconds to see if this would increase the chances of whitening my teeth.
My teeth aren't heavily stained though they could do with going up a notch in the whiteness scale.
The result
After four weeks of using the toothpaste I unfortunately didn't notice any differences in an increase of teeth whiteness. However , I did have to take into consideration that I am a heavy tea drinker and my teeth hadn't become any more stained than before. SO the toothpaste did a good job at keeping the stains away from my teeth and maintaining them at the colour they already are. Whitening toothpastes at times can be irritating to gums , make teeth feel sensitive or have abrasive grains to scrub the stains away. I didn't have any problems in regards to any tooth sensitivity using this toothpaste nor did it leave my gums feeling sore. I already have sensitive teeth, the last thing i would want is to make it worse!
Unfortunately overall I'll have to call this one out as a gimmick as I couldn't tell any differences in regards to pearlier whites. I took photos of my teeth prior to using this toothpaste and can't see any changes.
The toothpaste isn't particularly cheap either and you only get 50 mls of product therefore it won't last as long as most toothpastes unless you use a lot less than a pea sized amount. Sorry to say I won't be repurchasing this toothpaste though I wouldn't miss trying others in the Blanx range.
What I did find handy was that the light came in useful when stumbling across the dark hallways of my house when the lights went out. Toothpaste torch anyone ?
Themintapple :)
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